Wanna make money by serving as a Pinterest manager? The digital age has made this far more easier than one thinks. Pinterest is becoming a highly effective way for brands to reach their desired audience by way of sharing infographics or brand-related pictures. Brands that are already utilizing Pinterest for digital marketing are attracting huge traffic, driving increased conversions and sales.
But how do you become a well-paid Pinterest virtual assistant or Pinterest manager and work with clients every single month? In this blog, UnityDiv will discuss what a Pinterest manager does, how to become a Pinterest manager, and how UnityDiv manages your account to give a boost to your account.
So, let’s know how!
What is Pinterest Manager?
The Pinterest manager is tasked with the comprehensive Pinterest management of the brand’s business account. They do graphic design, brand the business online, and advocate for the business by creating pins, strategically planning the content, actively engaging with the community, and analyzing the results and performance of the overall strategy adopted. You can get Pinterest managers in a number of ways; there are some who work full-time for the agencies and others who give their services through a freelancing service-provider platform.
UnityDiv, as professional digital marketing agency, has Pinterest managers who give their best services for your satisfactory experience.
Pinterest Marketing Services
Here’s what we provide in our Pinterest marketing services;
Setting up the Pinterest business account
The first step in marketing a business on the Pinterest platform is to create a Pinterest business account. Our Pinterest managers either sets up a completely new account for your brand. In the case of an already active profile on Pinterest, our Pinterest marketing managers work on enhancing the visibility and engagement level of your profile.
Optimization of the Pinterest Business Profile
The second thing we do after building a profile is optimize it for increased discovery. We build our strategy around Pinterest SEO to help you get high-paying clients. We integrate relevant SEO-friendly and high-ranking keywords into the pin’s titles, descriptions, and board games; post pins consistently and on proper schedule; add backlinks that go to your website, and organize the Pinterest board in the best way possible.
Apart from that, we adjust your profile settings to make it well-optimized and make your boards searchable. To further increase discoverability, we join pin boards and promote your pins through Pinterest Ads to improve your brand’s reach.
Researching the keywords
Incorporation of the right keywords at the right place will make your Pinterest strategy go around. And that’s what every good Pinterest manager must know about. Traditionally, Pinterest managers use search bars and trend tools to find the best high-ranking keywords. That’s a good, workable strategy; however, many other smart ways can be adopted. For example, one can get the right set of keywords for usage within pins by looking at the other people-related pins while you are logged out from Pinterest.
Analyzing the Trends and Competitors’ Strategies
Analyzing insightful metrics is crucial to come on par with your competitors and follow the trends. First, get your access right to the Pinterest marketing metrics. For that, install and turn on keywords everywhere in the browser add-on. Then, conduct a research on Pinterest. One will see pin data overlaid on each pin.
For each, one can see how many repins it has received, how many saved it, how many people reacted, commented, and the age of the pin. The analyzers also get to know about widgets. There are primarily three widgets:
- Search insight widget showcasing high-level data for the search result page.
- Trend chart highlighting the search trend over the past year for the query made.
- Related trends widget mentioning keywords that relate to your search term.
Creating and Publishing High-Ranking and Engaging Content
Pinterest is a visual-based platform. The quality, color scheme, and eye appeal of the content there matter a lot. A good Pinterest manager knows the importance of maintaining the perfect size of the pins really well. For example, our graphic designers ensure the Pinterest image size remains the standard one, i.e., 1000×1500 px, titles are click-worthy, and descriptions are SEO-friendly with a clear call-to-action and incorporation of keywords.
Maintaining Interaction with the Followers
Many find the creation of a custom audience on Pinterest challenging. The best way is to create a Pinterest audience. Go to Ads. From there, into the audiences to create a new audience. You will see different types of audiences that you can create. Suppose you have a customer list, you can upload it there. Once you create a customer list, you can then create an act alike customer list, engagement list, and site visitor list.
Apart from that, respond actively to comments and messages, remain relevant on Pinterest boards, and collaborate with influencers to drive their traffic to your profile.
Types of Pinterest Manager at UnityDiv
One can get a Pinterest manager based on the nature of the work they want them to do. For example, if you want someone to market your brand through Pinterest by using techniques like SEO and content creation, organic Pinterest Manager is for you. For those having enough budget to invest in ads and campaigns, Pinterest ad manager is the right choice. Wanna capitalize on both organic and paid strategy? Go for a full-service Pinterest manager. UnityDiv also provides niche-specific Pinterest services for e-commerce, bloggers, and course creators.
You can even get our Pinterest virtual assistant at a very reasonable price for basic support like pin scheduling, board organization, and light engagement.
Also Read: How to Hire the Best SEO Consultant
Final Thoughts
Indeed, our professionals are best at providing desired results to the clients. We have been serving the top-notch industry for a long timetablishing ourselves as an experienced in the field. Taking our services will be the best bet.
So, wait not…Just contact us now to uplift your Pinterest marketing strategy and be the best on the Pinterest.
